As the name suggests, it is similar to any type of penalty in any field. Google penalties are designed to punish websites that have done something wrong or have done things that are not as per Google’s regulations. As per Wikipedia – “A Google Penalty is the negative impact on a website’s search rankings based on updates to Google’s search algorithms or manual review. The penalty can be a by-product of an algorithm update or an intentional penalisation for various black-hat SEO techniques.”
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